Luxy (loo-shee) Ruiz Nicolás is a Mexican-American graphic designer & photography whose work is shaped by culture, intention, and a perpetual playlist. Her name means hummingbird in Tacuate, an indigenous Mexican language, which is exactly why it's her logo.
Rooted in her Mexican-American identity, Luxy approaches design the way she moves through the world: with purpose, curiosity, and a deep respect for storytelling. Whether she's building a brand from the ground up or transforming an image entirely, her work carries a point of view that is unmistakably her own.
When she's not designing, she's curating the perfect playlist — because no creative task has ever been completed in silence.